Fatimah Kabba on The Other Unicorn Skill: Writing

Fatima Shabba

Photo credit: Aundre Larrow

This is an extended post based on ideas I suggested and compiled for the 2017 Design in Tech Report, “More than Design: Code is not the only Unicorn Skill:” (pg. 27)


In a world fascinated by the unicorn designer that is a coding savant, I want to call on designers to pay closer attention to something else: words.

The case for writing in design has been made by people far more articulate than myself, a few of whom I highlighted in the Design in Tech Report released at SXSW. It’s a perspective I think is worthy of continual discussion and one I don’t often see being advocated for by designers themselves, so I’d like to raise a few more points. Read More

Words Matter: Thursday Bram on the Art of ‘Responsible Communication’

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If you want your organization to be diverse and inclusive, it takes a lot of hard work. You have to listen, expand your networks, rethink your assumptions … and you also have to make sure how you talk about what you’re doing doesn’t negate all the effort you’ve put in. Luckily, there’s help at hand: The Responsible Communication Style Guide. Read More